T[AI]pography

Typography, reprogrammed

This project started as a type experiment and quickly spiraled into a full-blown generative design obsession. I wanted to see how far AI could push typography beyond clean grids and perfect legibility into something more visceral and expressive.

Every character was treated like a sculpture. I built prompts letter by letter, playing with balance, distortion, and texture. The outputs were then integrated into mock layouts like posters, book covers, brand assets to show how this could live in the real world.

Tools MidJourney | Illustrator
Role AI art direction, typographic design, layout styling