Drover:
UI Redesign

Client Drover
Role UI/UX, Illustration, Art Direction & Photography

Drover is an alternative to leasing, hiring, or buying a car. Though I was originally hired to focus on the art direction of their new brand identity, it wasn't long till I found myself digging deep into all sorts of ground. In the space of a year, I created a new visual language, assisted in the redesigning of the new website, designed and launched an app for drivers, and directed and executed more than one photoshoot. Below are some examples of all the ground that I covered.